Read E-Business, 2001-2002 Audiobook Online

E-Business, 2001-2002
Author:Robert W. Price
Published on 2000-08 by McGraw-Hill College

Available formats: PDF, ePub, Mobi, Kindle, Audiobook

Book Description :

This reader is a compilation of current newspaper, magazine and journal articles on issues dealing with e-business. Units include: understanding the e-business tidal wave; deciding on e-business models and strategies; integrating the value chain with Web technologies; creating marketing and branding strategies in the new economy; building communities and enhancing consumer experiences; going global through the Net; and the future of e-business.